The Middle East’s largest selling cosmetics brand, Mikyajy just unveiled the new brand ambassador in Dubai last week – Arab singer Myriam Fares. Being a non Arab, I wasn’t aware of her popularity as a singer- celebrity, but after watching the new Mikyajy commercial which was launched at the event, I could tell why she was chosen- She’s super gorgeous and extremely likable!
The event itself was a fun affair. The backstage setting of the venue at Mina Al Salam, Madinat Jumeirah recreated the experience of being on a Mikyajy TV commercial set. Guests were given a sneak peek behind the scenes of the new TVC, complete with cameras, TV cranes, life-size product props and video clips alongside make-up stations and dressing rooms.
I even got myself a bite-sized makeover at the make-up station and tried the Black I range. Pretty impressive how easily I got the smoky eyes done… took me less than 4 minutes! I’m looking forward to getting my hands on some more ‘girl tools’ and adding some more Mikiyajy treasure to my ever growing collection.