Fashionably Yours

FY was thrilled to be invited to the launch of the new beauty movement by The Body Shop in the UAE (Mall of The Emirates) and came away impressed by its efforts to encourage cruelty free products and fair trade. Bodyshop has always been associated with this policy but this time, they’re hoping to reach the younger generation of beauty devotees.

The Bodyshop 'Beauty with heart campaign' with Lily Cole

Beauty With Heart focuses on a beauty experience that is much more than skin-deep. The Body Shop is putting a very human stamp on beauty, empowering consumers the world over to not only look good but to ‘feel good’ and ‘do good’ through using the Brand’s cruelty free products. Through this movement, the brand is taking concrete actions to help others through its Community Fair Trade programme; its commitment to animal welfare and through its endeavour to protect the planet by using natural and environment friendly ingredients.

The Body Shop 'Beauty With heart' campaign at Mall of The Emirates, Dubai

Bodyshop launches 'Cruelty free product range' in UAE

Beauty With Heart will spring to life through a new store experience called Pulse, as well as through the active support of the first global Brand Advocate for The Body Shop, Lily Cole.

The new young brand ambassador, Lily Cole is will promote the brrand’s values. She said: “I have long been an advocate of the potential of using business and consumer power to cause positive change.  The Body Shop takes a responsible attitude to people and the environment, and it feels amazing to be supporting a brand who are pioneers in that way of working.”

Lily Cole Range for Bodyshop

Lily-Shimmer-Cubes by Bodyshop

New Bodyshop olive Oil: Hair and skin

As part of this collaboration, Bodyshop has launched anew, limited edition make-up range: Cruelty Free Make-Up. Celebrating The Body Shop Against Animal Testing ethos, the Cruelty-Free Make-Up range is so great that Lily Cole put her name to it.  Like all The Body Shop makeup, it contains no animal products and hasn’t ever been tested on animals. 

Much has been said about the fall of the mighty Aishwarya Rai of the ‘Most beautiful woman in the world’ hall of fame from the slim and svelte coveted figure to the cherubic new- mommy frame.

While I think there is a lot of unfair pressure on her to magically morph back into her old airbrushed, almost perfect frame (I cant fathom how Victoria Beckham and Beyonce did it), the woman has managed to come up trumps at the Cannes Film Festival 2012. Nope, she didn’t drop all the weight at once (which is healthy!) but her styling was immaculate- just right to camouflage and blend, contour and create illusion. I’ve been flipping through a couple of her pictures from Cannes 2012 today and realized there’s a lot to learn from her clever fashion picks at the festival: For other new mommys as also some of us on a flab fighting mission. Here’s what she did right:

Aishwarya Rai Bachchan in a Abu Jani & Sandeep Khosla ensemble at Cannes 2012

Absolutely loved the structured jacket worn as the blouse for the very elegant chikankari off white sari. The statement jacket not just covered the abundant sides but also shaped the torso perfectly. Flab? what flab? Great choice!

Aishwarya Rai at Cannes Film Festival 2012:

This flowing kaftan dress camouflages and adds a touch of St.Tropez-like glamour with those classy aviators. Again, the dress cleverly hides the flaws and the color is stunning!

Aishwarya Rai Bachan at the red carpet, Cannes 2012

This amazing Elie Saab dress, although seen many times on the redcarpet earlier this year, does full justice to the rather full figure. The high waist is the propbably the only problem here. The (now) buxom Mrs Bachan should have picked something with a lower waist. All in all though, a stunning choice for the red carpet.

She may be fuller now but she still knows how to strut her stuff in style. Kudos to her stylist!

Mischa Barton is in Dubai and loving it! She’s in town for the launch of her fashion brand and to explore the city. Here’s an excerpt from Fashionably Yours’ chat with her on style, Dubai and everything in between.

Mischa Barton Handbags

The stylish OC star is launching her collection, Mischa Barton Bags at Rivaage Boutique, Dubai Mall. She sees potential in the purchasing power and refined taste of the consumer in the region. The stunning actress has also just launched a boho inspired clothing line called ‘Mischa’s Place’ to add to her already popular handbags range.

Mischa's Place Clothing line

Mischa Barton handbags

FY: Great to have you in Dubai! From what you have seen so far, what is your opinion about style in Dubai?
Mischa Barton: Dubai is an amazing city – It brings together many diverse cultures and trends and that makes for an very interesting fashion scene. I understand that the Middle East consumer appreciates a great handbag!

FY: What is unique about Mischa Barton Bags?
Mischa Barton: There is a lot of thought that goes into designing the bags to make for a young, diverse, eclectic look and feel.

FY: Do share with us your ultimate style advice.
Mischa Barton: To make something your own…….I think it is important to have key
accessories, such as a great pair of shoes, a stunning handbag, and
jewelry in your wardrobe that can be used to make any outfit a standout.

FY: What is your current favorite trend for Spring Summer 2012?
Mischa Barton: I don’t really follow Trends but I’m loving anything that’s a throwback
to Edwardian and the color Orange!

All the best Mischa, Dubai loves having you in its closet!

Mischa Barton handbags

Mischa Barton handbags

Mischa Barton handbags